After 15 years of Facebook, the ways brands use it for marketing and advertising have changed – right alongside the way people make decisions as they scroll through a never-ending feed of information.
Academic rigour, journalistic flair
Articles on Persuasion
Displaying 21 - 28 of 28 articles
There is a science to the art of the scam. If you can spot the fraudster’s ‘tells’, you can avoid becoming a victim.
Prof. Robert Morrison edited Jane Austen’s “Persuasion” for Harvard University Press. On the classic’s 200th anniversary, he explains how Austen’s rhythmic words on loss, love and hope still resonate.
Five tricks that might help you get what you want from others.
President Trump’s fiery speech at the United Nations received a mostly subdued response from world leaders and others. Is there a risk we’re becoming complacent?
Readers read, viewers watch and players do. That level of engagement gives games real power to influence people both within and outside the play itself.
A guide to steering your family away from a dialogue of the deaf about poverty and inequality this festive season.
Why has the political debate become such an uninspiring event today? It’s difficult to find someone political who wants to genuinely argue for their position.
Top contributors
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Visiting Professor of Brand Communication, Leeds Beckett University
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Associate Professor of Philosophy, University of Washington
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Senior Lecturer in Writing, Literature and Culture, Deakin University
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Researcher, UQ Critical Thinking Project, The University of Queensland
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Clinical Assistant Professor and Director of Digital Academic Initiatives (University of Michigan Law School) | Visiting Lecturer (University of Chicago Law School) | Visiting Lecturer (UCLA School of Law), University of Michigan
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Postdoctoral Researcher in Cognitive Neurosciences, The University of Queensland
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Professor of Clinical Psychology, University of East London
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Professor of Communication and Journalism, Texas A&M University
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Associate professor, Kansas State University
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Associate Professor of Law, University of Oregon
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Lecturer in Clinical Psychology, University of East London
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Dean and Professor of Public Health, The Ohio State University
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Knight Chair in Interactive Media; Associate Professor of Communication, University of Miami
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Professor Sociomedical Sciences, Columbia University
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Senior Lecturer in Psychology, University of Central Lancashire
