My research covers marketing and tourism topics, and I am particularly involved in research related to consumer/customer insights; customer experiences and value for the means of strategic decisions.
Experience
–present
Associate professor, University of Vaasa
2014–2015
Professor, International University of Monaco
2013–2014
Associate professor, Hanken School of Economics
2005–2013
Post.doc researcher, Researcher, Associate professor, Hanken School of Economics