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Mark's research interests are in technology ecosystems around defining value and monetization; multi-channel operating model strategies; data standards, governance and compliance, and visualization strategies.

He has led large multi-division and multi-country transformation programs in a variety of public and private companies across their supply chains including retail, automotive, aerospace, pharmaceuticals, food & drink, electronics, utilities, transport, financial services and defense. Mark's experience includes new media multi-channel services, big data analytics and mobile ecosystems for new business models having worked directly in digital TV and media organizations and telecommuncations companies for marketing and new business services development.

Experience

  • –present
    Professor of Practice, Warwick Business School