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Associate Professor of Marketing, Kingston University

I joined Kingston Business School in 2016. Currently, I am Associate Professor of Marketing within the Department of Strategy, Marketing and Innovation at Kingston University, London.

As of January 2020, I am Editor-in-Chief of the Journal of Philanthropy and Marketing (previously: International Journal of Nonprofit and Voluntary Sector Marketing, Wiley): https://onlinelibrary.wiley.com/journal/26911361

I am also Deputy-chair of the Academy of Marketing Special Interest Group on Arts, Heritage, Non-profit and Social Marketing and serve on the editorial boards of Arts and the Market (Emerald Publishing), the International Journal of Arts Management (Ecole des Hautes Etudes Commerciales) and Young Consumers (Emerald Publishing).