Simon has a BA (Hons) in Business Studies from the University of the West of England, an MSc in Sustainability and Management from Bath University and PhD in Management from Royal Holloway University. He is currently a lecturer at a Royal Holloway University in the Human Resource Management and Organisation Studies department. His research interests are focused on understanding how organisations, particularly small businesses, engage with ethics and sustainability, and how individuals seek to maintain their moral identity particularly though ethical decision making.