Electronic gambling machines can be highly addictive, and are associated with very high rates of gambling harm. Many of the mechanisms of this potential for addiction are now becoming clearer.
When the ringing of a bell comes to mean something more.
Maisei Raman/Shutterstock.com
Pavlov’s drooling dogs hold the key to understanding many of our most important emotional experiences – as well as the overt actions we take to adapt to a world fraught with daunting challenges.
The infamous 1994 Wonderbra advert featuring Czech model Eva Herzigova.
TBWA/Wonderbra
Placebos have a longer history than medicine as we know it, and have a huge effect on all kinds of diseases and health conditions. But it may now be time to rethink their role. The placebo made its debut…
Smokers find it difficult to quit because the environment is full of signals associated with smoking cigarettes.
Sarah Horrigan
Addictions are difficult to break as we usually surround ourselves with people, paraphernalia or situations that trigger the behaviour that led to the addiction in the first place. But psychological conditioning…