Generating financial returns, noble and important as that goal is, is no longer enough, 3 scholars of marketing argue.
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It’s important to produce complex, precise simulations of our future climate. But equally, we need to make sure businesses can actually understand and use them.
A new study finds that investors punish companies for behaving badly over three times as much if they have a record of saying they’re virtuous.
Many investors and corporations believe that accounting for the impact that businesses have on the environment, society as a whole and their own workforces benefits their bottom line.
A new kind of capitalism is emerging in which companies value communities, the environment and workers just as much as profits. Even the Business Roundtable agrees.
The G20 will see new guidelines for how companies report the risks of climate change. This will allow investors to compare companies and make more informed decisions.
Top contributors
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Professor of Practice in Public Policy, Nonprofit Organizations, and Social & Environmental Enterprises, UMass Amherst
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Dr Rosemary Sainty is a Friend of The Conversation.
Academic, UTS Business School, University of Technology Sydney
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Dean, School of Business; Professor of Economics and Financial Studies, Clarkson University
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Associate Dean of Undergraduate Education; Associate Professor of Economics, University of New Hampshire
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Professor of Management and Entrepreneurship, Auburn University
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Assistant Professor of Entrepreneurship, Clemson University
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Scientia Senior Lecturer (Climate Accounting) UNSW Institute for Climate Risk and Response, UNSW Sydney
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Professor of Cognitive Psychology and Director of the UNSW Institute for Climate Risk and Response, UNSW Sydney
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Climate Projections Scientist, CSIRO
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Director of the ARC Centre of Excellence for Climate Extremes, UNSW Sydney
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Professor of Marketing, Monash University
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Dean of the Gabelli School of Business, Chair and Professor of Marketing, Fordham University
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Professor of Marketing; Senior Fellow, Institute for Healthcare Improvement, Texas A&M University
