Articles on Big data

Displaying 1 - 20 of 218 articles

Few health care professionals are currently tapping into smarthpone data to inform clinical decisions, but it could help. Shutterstock

Digital diagnosis: How your smartphone or wearable device could forecast illness

If you carry your smartphone with you everywhere, then the data it tracks could provide a comprehensive picture of your health – and alert you if it begins to deteriorate.
The Endangered Species Act was enacted in 1973 partly to help save the bald eagle, the U.S. national symbol, from extinction. Should public appeal influence which species get priority? Jitze Couperus

New data tool can help scientists use limited funds to protect the greatest number of endangered species

How should the US spend limited funds for conserving endangered species? A new data tool lets managers compare different strategies so they can allocate money to protect the most species.
Is a cassette player an “ordinary object” or a “mystery”? It depends on whom you ask, and ethnography can help you ask the right questions. Yoshikazu Takada

Why teach ethnography to managers (in the big data era)?

Big data is all the rage in management circles and beyond, yet little is said about the understanding needed with such voluminous data. An important lesson can be learned from ethnographic research.
Technology and artificial intelligence are already profoundly changing how we live, work and travel. Are we ready for more profound changes? (Shutterstock)

Are we ready for the digital tsunami?

Technology is already changing how we live our lives and go about our days. Are we ready with collaborative planning processes so we are not taken by surprise by more profound change?
Personal data… isn’t so private after all. Downloadsource.fr/Flickr

I am not the sum of my personal data

Paradoxically, it is only when I disappear into the digital crowd that my personal data becomes interesting for digital merchants.

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