Chair professor, University of Edinburgh

David Marshall is Professor of Marketing and Consumer Behaviour at the University of Edinburgh Business School, Scotland (UK). His research interests and activities centre on food consumption practices and include work on family food choice and eating rituals; children’s discretionary consumption; food access and availability of healthy food.

He edited Food Choice and the Consumer (1995), Understanding Children as Consumers (2010) and was co-editor on The Practice of the Meal (2016). He has published in a number of academic journals including The Sociological Review, Journal of Marketing Management, Consumption, Markets and Culture, International Journal of Retail & Distribution Management, Journal of Consumer Behaviour, International Journal of Advertising and Marketing to Children (Young Consumers), Appetite, Food Quality and Preference, International Journal of Epidemiology, Journal of Human Nutrition.