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Professor of Marketing, Schulich School of Business, York University, Canada

I am a consumer researcher and Professor of Marketing at the Schulich School of Business (York University). My research examines how markets dynamically shape human behavior, often in the context of new technologies.

Experience

  • –present
    Associate Professor of Marketing, York University, Canada

Education

  • 2005 
    York University, Schulich School of Business, Consumer Research

Honours

Poets & Quants 40 under 40, MSI Scholar 2018