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Professor of Marketing, Royal Holloway

Alan Bradshaw is a Professor of Marketing at Royal Holloway, University of London and is co-author, with Linda Scott, of Advertising Revolution: The Story of a Song From Beatles Hit to Nike Jingle and co-editor of the Dictionary of Coronavirus Culture, both published by Repeater Books
He is Associate Editor at the Journal of Macromarketing and the Journal of Marketing Management and conducted research in, among other topics, popular music and advertising, biopolitical marketing and social media brand communities.


  • –present
    Professor, Royal Holloway


  • 2005 
    Dublin Institute of Technology, PhD