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Associate Professor of Marketing, Hong Kong University of Science and Technology

Amy Dalton is an Associate Professor of Marketing at the Hong Kong University of Science and Technology. Her research examines consumer psychology and emphasizes how context and personal factors can influence consumption and other behaviours outside conscious awareness. Amy’s research has been published in leading journals in marketing, psychology, and business practice, and featured by prominent media outlets, including the New York Times, Wall Street Journal, Fortune, BusinessWeek, and Forbes.

Amy serves on the editorial boards at the Journal of Consumer Research (2014 – present) and the Journal of Consumer Psychology (2014 – present). She is a former Associate Editor at the Journal of Consumer Psychology (2015 – 2020) and former editorial board member at the Journal of Marketing Research (2014 - 2018). Amy joined HKUST’s marketing department in 2008 and teaches courses in marketing and consumer behavior. She holds a Bachelor of Science in psychology from the University of Toronto and a Ph.D. in marketing from Duke University.