Andreas Chatzidakis is a Professor of Marketing at Royal Holloway University of London, which he joined in 2007, after completing his PhD at University of Nottingham. His doctoral research was focused on social psychological and attitudinal models of consumers’ “ethical” choices such as buying Fair Trade products and recycling. Since then he has become more broadly interested on the intersection of consumption with ethics and politics, drawing from diverse disciplines such as sociology, human geography, gender studies and psychoanalysis. He is co-editor in chief of Marketing Theory and member of the editorial board of Journal of Macromarketing and the newly formed Journal of Consumer Ethics. He has co-edited a book entitled Ethics and Morality in Consumption: Interdisciplinary Perspectives (with Prof Deirdre Shaw and Dr Michal Carrington) and co-authored a book entitled Contemporary Issues in Marketing and Consumer Behaviour (with Prof Liz Parsons and Prof Pauline Maclaran).