Anna is a psychologist and genetic counsellor with a passion for understanding how people make sense of genomics. She leads the Society and Ethics Research Group at the Wellcome Genome Campus in Cambridge, UK. Her group has the core ambition to foster conversations, build trust and enable transparency, by engaging public audiences with the breadth of genomic science and its impact on society. She is passionate about delivering research that has real practical value and as part of this writes policy and practice recommendations within genomic medicine. Her PhD is in Psychology and Genetics and she is also a British Registered Genetic Counsellor. She is Professor/Affiliate Lecturer, Faculty of Education, University of Cambridge.