My research explores consumption with particular interests in tourism, consumer cultures, and sustainability. I joined the University of Nottingham in June 2021 as assistant professor in marketing. Prior to this, I worked as senior lecturer in marketing at University of Huddersfield. I completed my PhD on small island tourism at the University of Nottingham in 2014.
Experience
2021–present
Assistant professor of Marketing, University of Nottingham
2014–2021
Senior lecturer, University of Huddersfield
Education
2014
University of Nottingham, PhD Marketing
Publications
2021
Post-postmodern consumer authenticity, shantay you stay or sashay away? A netnography of RuPaul’s Drag Race fans, Marketing Theory
2021
Negotiating authenticity: Three modernities, Annals of Tourism Research
2021
Contemporary Consumption, Consumers and Marketing: Cases from Generations Y and Z, Routeledge
2020
The passing of the postmodern in pop? Epochal consumption and marketing from Madonna, through Gaga, to Taylor, Journal of Business Research
2019
Tourism-in-literature: Existential comfort, confrontation and catastrophe in Guy De Maupassant's short stories, Annals of Tourism Research