Carlos Ferreira

I am an experienced researcher, whose interests include adoption and use of data by organisations and individuals, business ethics and policy analysis. My passion is to understand complex phenomena and to distil them into nuanced strategic insights for organisations. My current focus is on the role of data as a mechanism for addressing interlocking social, environmental and health challenges.

I have a background in Social Psychology and Economics, and in the past I worked in the Marketing Research industry. I have led cross-European consortia in extensive policy analysis projects, with a focus on learning best practice and knowledge transfer across countries. My research has informed decision-making for organisations such as large NGOs, a large UK supermarket chain, the UK’s jewellery industry and Coventry City Council. I have also consulted with the Estonian and Latvian governments on how to promote cooperation in their respective regional policies. I have been invited to present my findings to the European Committee of Regions, and have produced briefing papers for the European Commission in preparation for the European Union’s post-2020 Regional Policy.