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Dr Emma Slade is a Lecturer in the Department of Management at University of Bristol. She has a PhD in Business Management, for which she explored consumer adoption of mobile payments. She also has a Master’s degree in Management with distinction and a first-class Bachelor’s degree in Criminology and Social Policy.

Emma is an active researcher working on a variety of topics across marketing and information systems including engagement with political parties on social media, students’ cyber-slacking behaviour, and consumer adoption of fintech. She has published articles in a number of highly regarded journals such as Psychology & Marketing, Information Systems Frontiers, Computers in Human Behaviour, and Public Management Review. A full list of her publications can be found on Google Scholar.

In 2016 Emma was selected for participation in the inaugural Digital Economy Crucible funded by EPSRC through the Challenging Human Environments and Research Impact for a Sustainable and Healthy Digital Economy (CHERISH-DE) multidisciplinary research centre. In the same year she also secured funding from British Council UAE to attend Employee Engagement for Quality Energy Efficient Workplaces and facilitate a panel session with Professor Yogesh Dwivedi about employee engagement with Green IT/S. Emma was also Programme Co-Chair of the 15th IFIP I3E Conference on “Social Media: The Good, the Bad, and the Ugly”.


  • 2017–present
    Lecturer in Management, University of Bristol
  • 2016–2017
    Lecturer in Digital Marketing, Swansea University
  • 2014–2016
    Research Officer, Swansea University