Flavia Cardoso

I am currently Assistant Professor at Universidad del Desarrollo in Santiago, Chile. I hold a PhD from UNIVERSITÉ PARIS I- PANTHEON SORBONNE / ESCP BUSINESS SCHOOL. My interests include macro-level factors influencing consumer experiences, particularly in connection with vulnerable consumers, family consumption, sustainability and international border-crossing.
My research agenda envisages a widening of research contexts by focusing on promoting a conversation between theorizations developed in mature markets and the reality of emerging economies and applying marketing knowledge to contribute positively to society. My work has been featured in the Journal of Business Research, Journal of Marketing Management, Consumption, Markets & Culture, Research in Consumer Behavior and Advances in Consumer Research, among other outlets.