Jeffrey Xie

Assistant Professor of Marketing, Western Michigan University

Jeffrey Xie is an Assistant Professor of Marketing at the Haworth College of Business, Western Michigan University. His research investigates consumer social perceptions of and relationships with brands, especially how such perceptions and relationships influence consumer moral judgments of the brands.

Experience

2017–present

Assistant Professor of Marketing, Western Michigan University

Education

2017

University of Oregon, Ph.D.
2009

University of Wisconsin - Madison, MBA