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Research Fellow at BehaviourWorks Australia, Monash Sustainable Development Institute, Monash University

In the final year of a Behaviour Change Graduate Research Industry Partnership (BC-GRIP) Doctoral program, investigating the role of media in shaping social norms regarding single-use plastic avoidance. Previously completed a Bachelor of Arts with a double major in Behavioural Studies and Anthropology & an Honours degree in Behavioural Studies exploring the relationship between personality and risky driving among young adults.

Over ten years of experience in social, opinion, and behavioural research with a focus on best practice survey data collection. Has worked across many different research fields, including road safety, health & well being, the environment, online behaviour, and evaluation of behaviour change media campaigns. Strong interest in the impact of human behaviour on the environment and the role of media in society. Recently released a fiction novel entitled "Edge of Extinction" which is set in the not-too-distant future and explores humanity's relationship with the environment through a thought-provoking action-adventure narrative.


  • 2016–present
    Rsearch Fellow (BehaviourWorks Australia), Monash University
  • 2013–2015
    Research Consultant, The Social Research Centre
  • 2010–2012
    Research Consultant, UltraFeedback
  • 2009–2010
    Research Assistant/Tutor, Monash University


  • 2021 
    Monash University, PhD in Environmental Behaviour Change
  • 2008 
    Monash University , BA (Hons) in Behavioural Studies
  • 2007 
    Monash University, BA in Behavioural Studies & Anthropology


  • 2020
    Edge of Extinction (fiction), E.L. Marker, WiDo Publishing
  • 2020
    Social norms and plastic avoidance: Testing the theory of normative social behaviour on an environmental behaviour, Journal of Consumer Behaviour
  • 2020
    Pat, Play, and Pay: Trialing a Pay-What-You-Want Model for an Up-Close Animal Encounter, Journal of Applied Social Science
  • 2020
    Ambulances are for emergencies: shifting behaviour through a research-informed behaviour change campaign, Health Research Policy and Systems
  • 2019
    Ambulances are for emergencies: shifting attitudes through a research-informed behaviour change campaign, Health Research Policy and Systems
  • 2019
    Short message service reminders to parents for increasing adolescent human papillomavirus vaccination rates in a secondary school vaccine program: a randomized control trial, Journal of Adolescent Health
  • 2019
    The INSPIRE Framework: how public administrators can increase compliance with written requests using behavioral techniques, Public Administration Review
  • 2019
    Communication-based interventions for increasing influenza vaccination rates among Aboriginal children: A randomised controlled trial, Vaccine
  • 2018
    The Online Panels Benchmarking Study: A Total Survey Error comparison of findings from Probability-based surveys and Non-probability online panel surveys in Australia, CSRM Methods Series
  • 2018
    Digital Inclusion & Health Communication: A Rapid Review of Literature, Health Communication
  • 2018
    Digital inclusion and online behaviour: five typologies of Australian internet users, Behaviour & Information Technology

Professional Memberships

  • People and Nature Alliance (PANA)
  • Australian Market and Social Research Society (AMSRS)

Research Areas

  • Communication And Media Studies (2001)
  • Social And Community Psychology (170113)
  • Studies In Human Society (16)
  • Environmental Sociology (160802)
  • Human Information Behaviour (080703)