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Assistant Professor, RTA School of Media, Toronto Metropolitan University

Laurel is a senior strategic and innovative professional with close to twenty years of experience serving the sports, health & fitness, and consumer goods industries. Laurel’s experience included roles at Fitneff Inc., the National Hockey League, Molson Coors Canada and the National Football League.

In 2013, Laurel was appointed by the Government of Ontario Public Appointments Secretariat of the Ministry: Training, Colleges and Universities, to the Board of Governors of George Brown College. In 2015, she was elected as the Vice Chair of the Board’s Academic & Student Affairs Committee. Laurel also serves on Fitneff Inc.’s, The Canadian Women’s Hockey League (CWHL) and the Toronto Pan Am Sports Centre Board of Directors. Each of these Board roles include: fiduciary responsibilities as well as overall Corporate Governance accountabilities.

Laurel is a graduate of Western University, has a Post-Graduate Diploma in Sport and Event Marketing from George Brown College, a Master of Business Administration from Queen’s Smith School of Business and holds a Certification of Achievement in the China Global Business Economy from Chinese European International Business School (CEIBS), Shanghai, China. Laurel has goals to pursue a PhD in a field related to sports.

Laurel is a proud SheEO Activator.


  • –present
    Assistant Professor, RTA School of Media, Ryerson University