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Professor of Communication, Baylor University

Broadly speaking, I am a scholar trained to interrogate how rhetoric shapes public culture. My research primarily focuses on how visual texts shape the tastes and values of culture, often by engaging the work of rhetorical form, style, and argument. I believe that such research helps us to better understand the ways rhetoric moves audiences and the formation of public sensibilities. My work has appeared in numerous communication outlets, including Argumentation & Advocacy, Critical Studies in Media Communication, The Quarterly Journal of Speech, Rhetoric & Public Affairs, and Communication and Critical/Cultural Studies. I am the author of To Become An American and co-author of Make America Meme Again.


  • –present
    Associate Professor of Communication, Baylor University