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Maximilian Gerrath

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Associate Professor of Marketing, University of Leeds

Dr Maximilian H. E. E. Gerrath is an Associate Professor of Marketing at Leeds University Business School. His research interests are branding, digital marketing and consumer psychology. His work has been published in academic journals such as the International Journal of Research in Marketing, Psychology & Marketing and the Journal of Business Research.

Experience

  • –present
    Associate Professor of Marketing, University of Leeds