Mehak Bharti

Dr. Mehak Bharti serves as an Assistant Professor of Marketing at Ted Rogers School of Management, Toronto Metropolitan University. Prior to this, she worked as an Assistant Professor of Marketing at the University of Groningen, the Netherlands. Specializing as a consumer behavior psychologist, Dr. Bharti holds expertise in Psychology and Consumer Behaviour, having earned her PhD from Nanyang Technological University, Singapore, in 2020. Her experiences of living in different countries and cultures like Canada, India, France, Singapore, and the Netherlands have shaped her understanding of the influence of self across various consumption contexts, as reflected in her research interests. Her research primarily focuses on understanding Mindful and Sustainable consumption practices across different cultures. In addition to her academic pursuits, she is a meditation coach, traveling internationally to instruct in meditation and mindfulness.