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Ricarda B. Bouncken

Professor, Chair for Strategic Management and Organization, Bayreuth International Graduate School of African Studies

Change is a chance!
Organizational, technological, or social Innovation, occuring in incremental or radical degrees, is facilitated by open organizational structures, planning in balance of firmness and flexibility.
My research is dedicated to analyzing the conditions and processes of such change and in developing approaches and tools for supporting positive innovation and change.
Recent topics include:
New collaborative work forms and coworking
Digital Transformation - Digital Identity - Digital Empowerment
Collaboration and competition between firms for developing new business models and innovation.
Hybrid entrepreneurship - and identity infection