Senior Lecturer in Marketing, Sheffield Hallam University

I earned my Phd in Marketing from Manchester Business school in 2010. My thesis looked at investor decision making and specifically the impact of corporate reputation on investor regret. After my PhD I worked as a Research fellow at the Open University on a large EU-funded multi-university multi-country project. As a part of this project I look at emotions in trading and the ways in which traders regulate their emotions. This included using physiological measures which meant wiring up the traders with heart monitors as they worked on the trading floor. My research interests are in emotions and decision making, emotions at work, investor decision making and the impact of regret.

Experience

  • –present
    Senior Lecturer in Marketing, Sheffield Hallam University

Education

  • 2010 
    Manchester Business School, PhD