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Associate Professor in Tourism, La Trobe University

Dr Beeton began her life in tourism guiding horseback tours in the Australian High Country, largely in response to the ‘Man from Snowy River’ movies. She witnessed first-hand the growth of a specific sector of tourism and its effects on local, country communities and families. She was an early Board Member of an industry tourism association (Victorian Tourism Operators Association) where she represented the interests of such groups to local and state government.

Since moving to academia some 16 years ago, Sue has conducted tourism-based research into public land management, nature-based tourism, rural tourism, community development, cycle tourism, rail trails and film-induced tourism. As well as producing numerous academic papers and book chapters, she has published four books, “Beeton’s Guide to Adventure Horse Riding”, “Ecotourism: a practical guide for rural communities”, “Community Development Through Tourism” and “Film-Induced Tourism”.

Dr. Beeton is the Editor-In-Chief of Tourism Review International and a recent international Board member of the Travel and Tourism Research Association (TTRA) as well as co-convenor of the bi-annual International Tourism and Media conference (ITAM).


  • –present
    Associate Professor in Tourism, La Trobe University
  • –present
    Director, Tourism and Hospitality Research Unit, La Trobe University
  • 2011–present
    Executive Committe member and Convenor of CAUTHE 2012 conference, Council of Australasian University Tourism and Hospitality Education
  • 2012–present
    President, TTRA Asia Pacific Chapter
  • 2008–2011
    Board Memember, Travel and Tourism Research Association (TTRA)
  • 2008–2009
    Head of School of Sport, Tourism and Hospitality Management, La Trobe University


  • 2004 
    Monash University, PhD

Research Areas

  • Tourism (1506)
  • Impacts Of Tourism (150601)
  • Tourist Behaviour And Visitor Experience (150606)