Zachary Robichaud

Zachary Robichaud is an Assistant Professor, double alumnus and Ph.D. in Management Student at Toronto Metropolitan University in Toronto, Canada. His current research focuses on generational cohort participation in the digital marketplace, smart retail integrations, ethical/sustainable consumption, and accelerated technology adoption/innovation throughout the Covid-19 pandemic. His research has gained recognition at global conferences and has been published in reputable peer-reviewed journals. Prior to joining TMU, Zachary worked for over 15 years in fashion and retail-related industry roles.