“Goodbye” is the name of a new PSA that seeks to show the impact of gun violence.
Maryland U.S. Attorney's Office
The US attorney for the District of Maryland recently released a PSA to help stem the tide of violence in the state. But will it work?
Jason O'Brien/AAP
Simply providing passive information is not enough. Governments must find better ways to deliver important messages about natural hazards.
Young people don’t pay attention to government communication on COVID-19 because they don’t like being talked at rather than listened to.
Alexis Brown/Unsplash
Communicators must listen to the frustrations, fears and concerns of young people about COVID-19. Then they need to speak to them like human beings, rather than talk at them.