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Articles on Scare campaigns

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Political advertising has moved away from traditional media and is now more prevalent on platforms like Facebook, Snapchat and Instagram. AAP/ALP/Liberal Party/GetUp!/Australian Youth Climate Coalition

Facebook videos, targeted texts and Clive Palmer memes: how digital advertising is shaping this election campaign

The major parties are focusing on social media like never before to get their messaging out – and finding more creative ways to do it.

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