While sometimes intolerant of criticism, Nyerere tended to respond with argument rather than force.
Fans have shown they're willing to watch major sporting events on devices other than traditional TVs, but the technology is letting them down.
Negotiations for the new media rights for cricket in Australia could see a change in how we watch games, and even be linked to a drop in people actually playing the game.
The Seven Network's decision to offer an additional subscription service for its coverage of the Rio Olympics makes it the first free-to-air broadcaster in Australia to charge for broadcasting sport.
Today's digital morass has made sports rights infinitely more complicated than when Europe's premier football event kicked off in 1993.