Young people often participate in a challenge to feel included among peers who have already done it.
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Peer pressure, amusement and the desire for attention help explain why young people participate in risky social media challenges.
The feeling that something is “on the tip of your tongue” but you can’t quite remember it may be more indicative of a good memory than a bad one.
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That feeling of ‘I-know-it-but-can’t-quite-remember-it’ has been studied for decades, but there’s a new twist: It’s more common in groups.
Studies suggest friends, family members and even colleagues of smokers or obese people are more likely to smoke or be obese themselves.
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The leading cause of death in the world are a group of illnesses known as non-commmunicable diseases. But a growing body of evidence shows they’re actually social contagions.