Big data makes it a bit easier to guess your next move.
Predicting human behavior is big business. But science may never be able to do so with perfect certainty.
A product’s calorie label is a common form of nudging behavior.
AP Photo/Jacquelyn Martin
Government initiatives to prod people to make better decisions got a lot of attention after Richard Thaler won a Nobel in economics for his working on nudging.
Ford and Dominos have teamed up to deliver pizza by driverless cars in a public test in Michigan.
Domino's Pizza and Ford have teamed up to offer pizza delivery via driverless cars in Michigan. Is it the way of the future?
Digital games now know you so well they can predict your behaviour.
When school gets tough, do you think it’s worthwhile? Or time to give up?
Pavlin Plamenov Petkov/Shutterstock.com
A high school science test, a Psych 101 course, long job applications: Sometimes it's hard to be motivated to succeed. As it turns out, how you respond to difficulty and ease can make all the difference.
We can encourage people to make healthy adjustments to their diets with simple behaviour techniques.
A lot of money is spent by food producers and retailers to try and influence the type of food we buy and eat. But what can be done to encourage healthier choices?
What if people don’t tell pollsters the truth?
Liar image via www.shutterstock.com.
The polls convinced many that Clinton was headed to the White House. But the polls were misleading – and one behavioral scientist thinks emotion led respondents to mislead pollsters on purpose.
Charles Manson, pictured during his trial.
What makes cults so attractive to their followers?
Why do we laugh? Evolutionarily speaking, it's so we could survive – and similar rules apply today.
Rumors abounded in the days after the death of Supreme Court Justice Antonin Scalia.
Nick Lehr/The Conversation
How do rational people get sucked into believing conspiracies? According to research, we're more susceptible than you'd think.
If you’re prone to snack when stressed, a pile of dirty dishes might put you over the edge.
'Dirty Dishes' via www.shutterstock.com
A new study highlights how the condition of your kitchen may affect unhealthy snacking.
Why are people so drawn to Trump?
Trump is an ad-man's dream, a candidate who reflects what the best advertisements possess.
How do people make social choices?
A professor's extra credit question goes to show how, as humans, we do care for each other. The challenge is: how do we apply it to more pressing problems of the world?