I’m a vegetarian who’s served as an apologist for KFC. I abhor the elevation of athletes to God-like status, but sure, I’ve defended Warnie. I actually quite like David Koch so writing a defence of him wouldn’t be impossible. And I’ll do a little of that. Along with spotlighting his el cheapo publicity stunts.
First, let’s backtrack a little.
The Kochie/boobgate scandal has been raging for a couple of days now and I’ve consciously resisted getting involved. I blame my fears of the mommy bloggers. Not because I have anything against them, of course, but being childless, my broaching parenting is done with both reluctance and great, great caution. That, and I really hate the feminist vs. feminist / mothers vs non-mothers wars: actively playing into that game bores me and I so hate the catfight frame.
But I did a couple of interviews on the topic today – in essence, I “broke my silence” – so I may as well write the piece.
I am, without question, supportive of those mothers who chose to breastfeed. Hell, I’m quite okay with non-mothers breastfeeding too. “Go for your lives,” as my grandmother would say: suck, be sucked, all good by me; I won’t ever question your right to offer up the nip'.
I happened to be watching Sunrise when Kochie made his comments. He was talking about a woman who had been breastfeeding at a public pool and he used the words classy and modest in a criticism of her act.
Classy and modest are inflammatory words to me – undoubtedly more so to militant mothers – and he was always going to get a rise. A rise I’m thoroughly convinced was orchestrated, but that’s a point I’ll return to later.
I don’t find breasts offensive. I have a set, a great number of us do, and they really should appear in one of those HSBC ads captioned by “food/sex/disease”: they are more value-laden than any other body part and this makes them a perpetually complicated display.


While I may be all good with the boob, some people are much less so. And yet those people – who very well might be criticised as boring or retrograde or fuddy-duddies – have just as much a right to use public space as every nursing mother. In turn, they need to be free from images that they find offensive.
I was talking to a friend about this topic over lunch and she remarked how rare it is to see public breastfeeding. I’m not sure that it actually is all that rare: I’m more sure however, that most mothers during public feedings hold their babies against their bodies without much booby fanfare. I don’t think it’s about them being classy or, God-forbid modest, rather them simply taking into consideration their environment.
And we’re back to Kochie’s point.
Sure, he used some stupid words – deliberately, but I’ll get to that point in a minute – but he was simply trying to contend that one’s surroundings are worth thinking about. Are worth considering.
Isn’t this what I do every time I listen to my music via earphones rather than a boombox?
Is that really such a scandalous idea?
Ahh, but it was so scandalous because Kochie constructed it to be so. I’d argue that he deliberately used words that would inflame. He went on to read aloud text messages from those aggrieved and continued talking about the topic the following day. He kept stirring the pot until the nursing mothers felt compelled to lactate outside his studio.
I should divulge that I don’t actually have a problem with any of the Sunrise tactics: Kochie and Co can do whatever they like to promote their show and viewers can respond accordingly. What I do have a problem with however, is feminists taking the bait.
Last year in this space I wrote about the lingerie football stuff. About how this crap only ever makes papers because feminists naively keep buying into these carefully stage-managed faux-debates. By allowing Kochie’s comments to inflame, protesters are both validating his low-brow techniques and helping deliver him more publicity.
Who wins? Kochie solidifies his fan base: those who love him continue to see him as a host who dares to “go there”; those who hate him never watched the show anyway so he loses nothing.
I didn’t want to touch this topic; I’ve now devoted some 800 words to it: I too have bitten. But I think it’s really, really important that we feminists pick our battles carefully. Mine today centre on encouraging media literacy and familiarisation with the art of PR. Kochie and the Boobs are much less interesting.
Hope Kearney
Hope Kearney is a Friend of The Conversation.
Self employed
Thank you for this focused article which also puts the misogyny speech into its context. Playing the feminist card is easy, thinking through the consequences requires much deeper thought. I wonder when we women will reach a collective decision to cease regarding being female as a disability?
Laura Coulter
Practitioner
Lauren, you have put together a thoughtful article which illustrates why so many people still don't "get it". I mean that very respectfully, because it illustrates to public health educators and campaigners where we still need to "do" the education. So for this I thank you. The fact that you are a non-mother is irrelevant: there are many non-parents who actually get it, just as there are many parents who simply never get it (Kochie being a case in point).
One very common argument used is that…
Read moreColleen Elso
Postdoctoral Fellow
I was going to write a comment here but Laura I couldn't have said it better myself!
Lauren Rosewarne
Senior Lecturer at University of Melbourne
Thanks for taking the time to write such a comprehensive reply – you raise some really interesting points; I was actually thinking about the whole offense/public homosexuality topic while I was writing. That all said, I’d take really strong objection to your point on education: as though with more education we’ll all come around to your way of thinking. This kind of position – in any context – is really problematic. Nonetheless I am really grateful for your food-for-thought response. Cheers.
Laura Coulter
Practitioner
Fair enough, I can see that is how it might be read - and I apologise as it was not intended to suggest that everyone should be "educated" around to thinking in only one way. What I was referring to was the notion of public health education at the social level - in the same vein that vaccination education and non-smoking education is thought about. In the context of breastfeeding, your argument highlights to me that we still have a lot of work to do in communicating that a gainfully employed bosom is completely acceptable...even if you can't be "modest" and "classy" about it.
Kim Darcy
Analyst
Laura
As soothing as your post was, I would be remiss to respond in any other way, than straight up. Laura, you're doing it wrong. This story has nothing to do with Richard Koch. The story is these growing hoardes of women hating their bodies, forming gangs, unable to leave Twitter 24/7 in case they miss being "offended", or even for somebody else. Why doesn't it surprise me thst Mia Freeman is the ringleader. These mill-expression boobs, and their mass boob-ins are just copy cats of those English…
Read moreLorna Jarrett
PhD candidate, science education; Physics teacher
I think Laura Coulter has hit the nail on the head with her explanation of why the rights of breast - or bottle - feeding parents must come before those of the "offended'. Which brings me to another recent piece of news.
Has anyone else noticed the parallels between this incident and Twnety10 being asked to remove their banner at the Parramatta River festival because it contained "offensive language"? For those who don't know, Twenty10 provide support services for young people outside the gender…
Read moreMark Amey
logged in via Facebook
Lauren Rosewarne just admitted to watching 'Sunrise'!
Seriously, though, as I pointed out to some poster who was upset about women (well, it's usually women) breast feeding in public, you've probably been within a couple of meters of a breast feeding mother hundreds of times during your life, and not realised it.
By the way, Kochy really is a dick.
Lauren Rosewarne
Senior Lecturer at University of Melbourne
Fortunately I've never been very worried about public confessions which exhibit my complete lack of cool ;)
Mark Amey
logged in via Facebook
Lauren, to me you are the embodiment of 'cool'!
Kim Darcy
Analyst
Oh, I picked Lauren out one of Kochie's girls pretty quickly. She's certainly no Karl Stefanovic fan girl!!
Stephen Prowse
CEO at Wound CRC
While correctly pointing out that David Koch's comment are nothing more than a publicity stunt, maybe the author misses the real issue. I think the real issue is, does the stunt discourage breast feeding, particularly among people who are influenced by David Koch and Sunrise? Are people less likely to breast feed due to his views? I do not know the answer but if it is yes, he deserves all the criticisms he gets and more. There are enough real issues to discuss without generating false controversies for the sake of publicity where there may be some detrimental outcomes.
Joe Gartner
Tilter
I made the mistake of commenting in the pro-modesty camp on the other Theconversation page.....
Read moreIt is possible to be pro-modesty and pro-breastfeeding. It is also possible to be mindful of offending other's sensibilities without setting up a false dichotomy of 'people don't have a right to be not-offended'.
This discussion is not about 'rights', mothers have a right, that is legally sanctioned, to breastfeed, people do not have a right to be non-offended I don't see why these issues are even…
Laura Coulter
Practitioner
Joe - might I say, I reckon you have expressed your thoughts really well. I really do get that some people are upset by seeing someone breastfeed or - as you gently say "I'd just prefer they did it in the most modest way possible". Can't take issue with that.
However, men do take their shirts off all the time (at the swimming pool/ beach), people do fart in public all time time (the frail aged, children)...and people do leer all the time (in "adult" establishments")..in fact there are many situations…
Read moreJoe Gartner
Tilter
Thanks for the reply, Laura. You're absolutely right in stating that:
Read more"... (such as exposing a fleshy breast) is culturally sanctioned for special groups or in special situations"
This current discussion is, I believe, happening because we are in the midst of cultural change in respect to breastfeeding. In particular, cultural norms as to where a breast should be exposed and for how long and for what reason.
I am sure that I am a member of a diminishing group of dinosaurs that is happy for breastfeeding…
Dale Bloom
Analyst
This could become similar to"I am woman, hear me roar", and it now becomes "I am woman, see me breastfeed in public".
I think the breast is much more significant and symbolic for women than it is to men.
For many women, the breast is used as a symbol of motherhood and being a "Real Woman", although few women will ever use their breasts for beast feeding in our feminist society.
Mark Amey
logged in via Facebook
No, not many use them for beast feeding.
Dale Bloom
Analyst
Yes, I would agree. Breastfeeding is one of the least likely things a modern woman is likely to use her breasts for.
I think it is a situation of "As a modern woman, I Demand The Right To Breastfeed In Public, although I think breastfeeding is so primitative and bothersome, I am totally unlikely to breastfeed any where or at any time."
Lynne Newington
Lynne Newington is a Friend of The Conversation.
Researcher
I can't see why a comment such as suggesting a little discreteness when breast feeding publicly has caused such a hullabulloo!
There's been no suggestion it Shouldn't be done for petes sake!
It's a lot of nonesense, absolutely.
Peter Sommerville
Scientist & Technologist
Thanks Lauren for an amusing yet insightful article.
Mind you I am getting a little tired of feminism and all this gender stuff. Isn't it time we moved on?
Mat Hardy
Lecturer in Middle East Studies at Deakin University
"I really hate the feminist vs. feminist / mothers vs non-mothers wars..."
Try teaching Middle East Politics for a living!
Chloe Adams
writer
"By allowing Kochie’s comments to inflame, protesters are both validating his low-brow techniques and helping deliver him more publicity.
Who wins? Kochie solidifies his fan base: those who love him continue to see him as a host who dares to “go there”; those who hate him never watched the show anyway so he loses nothing."
You're absolutely right.
Frankly, I'm surprised how Koch went from being a financial reporter to a host on a morning television show, and now recently, some idiot spokesperson on women's issues.
This is why morning television is a joke in Australia and why networks go for cheap stunts (like this one involving Koch) to drum up attention.
Initially I was hopping mad, thought Koch an idiot (and still do),but then I thought he can try all he likes, I won't be watching his show and never did watch it.
If he was my father, I'd be embarrassed for him and I'd probably give him the silent treatment for a year. If I was his wife, I'd be uber embarrassed.