ActiveTO and programs like it across the country create more urban public space for exercising and can remove a major barrier to physical activity: lack of open and safe space.
Throughout the pandemic we can see that place brands have evolved and those likely to survive are the ones that were already well established to begin with or ones that are more flexible.
Misconceptions of rural realities can have serious implications. Better use of data can help avoid this and lead to policies that will help rural communities recover in the post-pandemic.