Associate professor of marketing, EM Lyon

Handan Vicdan (PhD) is an Associate Professor of Marketing at EMLYON Business School, Ecully, France. Her research focuses on the sociology of consumption and consumer culture, as well as transformative consumer research, including topics such as sustainable consumption/production, sustainable lifestyles in alternative communities, alternative food consumption, implications of AI and big data on healthcare platforms, and implications on consumer well-being.

Experience

  • –present
    Associate professor of marketing, EM Lyon