James is a Senior Lecturer at the Massey Business School, Massey University, Palmerston North. He has extensive business consulting and executive development experience in Australia, New Zealand and across the Pacific. James has published on doctoral education, strategy, governance, and productivity improvement (kaizen/lean). The research techniques that have proven the most effective are the study of corporate failures and direct board room observations. The study of corporate failures invariably result in pin-point accuracy of bad decision making, while board room observations yield all sorts of behavioural characteristics – the good, the bad and the plain ugly. James is a Chartered Member of the Institute of Directors in New Zealand, and holds board appointments with two substantive companies. He farms with his family north of Feilding.