Assistant Professor of Public Relations, University of North Carolina at Chapel Hill

My work focuses on the intersection of measurement, diverse audiences and creative strategy in public relations and advertising. While this work can span disciplines, much of my analysis and scholarship focuses on political and entertainment examples. At UNC Chapel Hill, I'm a creative/professional tenure-track faculty member, meaning my work aims to apply more broadly to industry and the general public.

Experience

  • –present
    Assistant Professor of Public Relations, University of North Carolina at Chapel Hill

Education

  • 2015 
    University of North Carolina at Chapel Hill, PhD Mass Communication