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Director, Sydney Business Insights, University of Sydney

Sandra Peter is an innovator, researcher and educator. She leads the Sydney Business Insights strategic initiative to deliver on the University of Sydney Business School’s commitment to being an engaged, relevant and influential voice on major issues and trends.

Sandra develops initiatives and programs to provide students, the business community and the public with a deeper understanding of complexities and insights into the future of business. She produces a range of content (including podcasts, articles and videos) and contributes to furthering informed research and critical thinking on major issues and trends, together with researchers, leading thinkers in industry, government and community.

Her work also focuses on understanding the complex interaction between technological, cultural, economic and social dimensions of new forms of business and education. She has implemented a range of innovative educational practices and initiatives, including pop-ups and hackathons and ‘The Future of Business’.

Sandra has research degrees both in Business and Education.


  • –present
    Director, Sydney Business Insights, The University of Sydney Business School