Dr Vyacheslav Polonski is a researcher at the University of Oxford, focusing on complex social networks, collective behaviour and technology adoption. He is the founder and CEO of Avantgarde Analytics, a machine learning startup that harnesses AI & behavioural psychology for the next generation of algorithmic campaigns. In 2017, Vyacheslav completed his PhD studies at the University of Oxford where his research was focused on social media choice in a multi-platform era. Prior to his PhD, Vyacheslav completed an MSc in the Social Sciences of the Internet at the Oxford Internet Institute and a BSc in Management at LSE. Vyacheslav is an active member of the World Economic Forum having participated in multiple conferences as a Global Shaper (2015, 2016, 2017) and member of the WEF Expert Network (2017). His research and commentary have been highlighted in the media, including in The Independent, Forbes, Bloomberg, TechCrunch, BBC and The New York Times.