What makes the NFL’s embrace of gambling so striking is that for most of its history, the league had pushed the government for stricter regulations – not more lenient ones.
Americans are expected to bet $167 billion on sports in 2029.
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Sports wagering apps bring in-play betting right to the palm of your hand. Easy, ever-present access can lead to excitement and fun – or problem gambling.
The country’s history of state-sanctioned gambling goes back to the early 19th century.
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Australians lose more money gambling on sports, per capita, than any country in the world.
Normalising betting through popular apps mean people who wouldn’t traditionally bet, such as females on a night out with male friends, are now getting involved.
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