Articles on Classical conditioning

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Placebos have played an important part in medicine for two centuries. jared/ flickr

To understand placebo, first take it out of medicine’s black box

Placebos have a longer history than medicine as we know it, and have a huge effect on all kinds of diseases and health conditions. But it may now be time to rethink their role. The placebo made its debut…
Smokers find it difficult to quit because the environment is full of signals associated with smoking cigarettes. Sarah Horrigan

Breaking bad habits: classical conditioning and smoking

Addictions are difficult to break as we usually surround ourselves with people, paraphernalia or situations that trigger the behaviour that led to the addiction in the first place. But psychological conditioning…