Articles on public relations

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Stories in the media are often the first or even the only way that people hear about science and medical news. So we need to get the reporting right. from www.shutterstock.com

Essays on health: reporting medical news is too important to mess up

Health reporting requires asking the right questions and doing quality research. But specialist skills are also handy, especially when it comes to knowing the language and processes of science.
Peter Mutharika, President of Malawi, addresses the 69th United Nations General Assembly. He never went home for a month afterwards. Lucas Jackson/Reuters

Power battles keep Malawians guessing why their president disappeared

One needs to understand Malawian politics to appreciate the bizarre episode in which a state president was unaccounted for a month, leaving a nation rudderless and puzzled.
There’s a lot of incentive to hype scientific findings but in the end nobody wins. Overselling findings can undermine the authority of scientists as well as the credibility of the sources and ultimately deceive or even endanger the public. Shutterstock

The danger of overselling science

Sometimes scientists, the media and the general public inadvertently conspire to oversell science, and that is bad for us all.
The buzz surrounding Oscar-nominated films extends to illegal downloads. 'Piracy' via www.shutterstock.com

Hollywood’s piracy problem

Illegal downloads proliferate during awards season. Are film leaks simply the cost of doing business?
Australia’s Volkswagen subsidiary has come in for criticism for its handling of the crisis. Arnd Wiegmann/Reuters

Volkswagen fallout shows how not to manage a crisis

Volkswagen's command and control approach has not helped its global response to the emissions scandal, with Australian customers left waiting for more than two weeks.
Vladimir Putin appears on the Kremlin-backed news network Russia Today. The multi-platform channel has already garnered more than 2 billion views on YouTube, making it the most-watched news network on the video-sharing website. Kremlin.ru/Wikimedia Commons

Russia fighting information wars with borrowed weapons

The airwaves arms race is on, and the Kremlin has taken a page from the playbook of its Cold War nemesis.
Uber’s take no prisoners approach to marketing has won it some influential critics. Dan Peled/AAP

Love it or loathe it, Uber is punching above its weight

I took two separate rides with two different UberX drivers yesterday. At no time did I feel as though my life was in danger. But in danger I was, at least according to several factions debating the safety…
Yup, that’s GQ’s new Philanthropist of the Year. John Stillwell/PA Wire

Surprise, surprise, Twitter is outraged by Blair’s GQ award

It doesn’t take someone with the mentality of a conspiracy theorist to conclude that the decision by GQ magazine to name to Tony Blair as philanthropist of the year was one taken in the full knowledge…

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