A professor who researches BTS is building a diverse archive of media and analysis about the pop icons.
A new wave of Korean music and cinema can play a powerful role in changing perceptions and stereotypes of Asian people.
Few of those in the K-pop industry have donated or even spoken out in support of the Black Lives Matter movement.
Their compilation album Love Yourself: Answer sold 2.5m copies – that’s twice as many as One Direction’s last album.
Five years since they burst on to the scene, and BTS is still fighting for social rights through catchy K-pop tunes.