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Walt Disney used defaults to get children to eat healthier foods, but not all nudges have consumers’ interests at heart. Gary Kazanjian/AP Photo

‘Default’ choices have big impact, but how to make sure they’re used ethically?

Defaults are powerful tools that policymakers and marketers can use to nudge us to make certain choices, whether in our interest or in theirs. How do we ensure they're used responsibly?
Neuroeconomics is a burgeoning field aimed at helping us understand decision-making. Image sourced from www.shutterstock.com

Explainer: neuroeconomics, where science and economics meet

Whether choosing a dinner, a car, a spouse or an investment, experts now know what part of the brain our likes and dislikes are encoded, how we represent alternatives, and even how we choose. This has…
A game of bowls now, or Premier League tickets in a month? Your hippocampus can help. Crystian Cruz

Delayed gratification – how the hippocampus helps us hold off

Would you prefer a beer right now or a bottle of champagne next week? So begins an interesting new study published today in the journal PloS Biology. Of course these kinds of choices feature throughout…
Three consumer organisations have recently joined forces to campaign for cheaper medicines. Waleed Alzuhair

Should only pharmacists profit from falling drug prices?

The Consumers Health Forum has just launched a website containing information about the cost of generic drugs in Australia compared to other countries. Each day, Australians pay A$3 million more for these…

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