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Articles sur Nostalgia

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An image from Nintendo’s The Super Mario Bros. Movie. Nintendo has made effective use of nostalgia to turn the Mario series into the best-selling video game franchise of all time and one of the largest multi-media properties on Earth. (Nintendo and Universal Studios via AP)

Sick of reboots? How ‘nostalgia bait’ profits off Millennial and Gen Z’s childhood memories

Nostalgia can provide emotional relief during times of stress, a fact which the entertainment industry takes full advantage of to profit off of the anxiety of Millenials and Gen Z.
Wax figures of the Beatles in Madame Tussauds Berlin represent the pop stars in their youth — the two surviving members, Paul McCartney and Ringo Starr, are in their 80s. (Shutterstock)

The ghosts of the past: Pop music is haunted by our anxieties about the future

Artificial intelligence helped produce the Beatles’ 2023 hit “Now and Then.” But despite the sophisticated technology, the song reveals our obsession with the past and our anxieties about the future.

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