Discounts can be really powerful in driving sales, but companies should be wary of overusing them.
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The blockchain isn’t just for Bitcoin transactions. Advertisers can no longer ignore blockchain’s huge implications for the world of marketing.
Studies have shown that shame can motivate people to be both helpful but also vengeful, so the verdict is still out on whether it curbs bad behaviour.
Greens leader Richard Di Natale is calling for a reimagining of the way Australians approach work.
Virtual reality holds huge potential for advertisers but we should all take note of its potential for manipulation.
Those whose parents own a home are able to take advantage of a wider set of opportunities than others.
Business Briefing: how the attitudes of the next generation are changing the property market
The Conversation18.5 MB (download)
There's been a shift in attitudes to the property market over generations, from owning a home as a right, to owning a home as a commodity.
The Australian dollar is special among the major currencies as it generally moves along with the prices of commodities. Because of this the dollar affects companies in different ways.
Data is becoming more and more important to the online advertising game. Soon, the ability to use data and algorithms will be a basic requirement in online advertising.
For advertisers, media content is becoming less important than personal information.
Australian companies are increasingly using non-standard metrics in their financial reports. It would be better for investors if they didn’t.
Research demonstrates the younger generation do see the older generation as competitors but we can change this adversarial relationship in the workplace.
Face Value analyses the sentiment of business leaders in ASX top 100 companies and for 2017 it seems positive, although sometimes highly opinionated.
New financial innovations and products are constantly being touted as the safe haven of the future. But physical gold has properties that will cause it to stick around.
There are many instances where underrepresented groups may be unwittingly discriminated against in recruitment due to affinity bias.
New research reveals not only why female traders buy and sell less than men, but that they may be better at it.
For consumers of Australia’s retail sector, choice and convenience will continue to emerge. For incumbents unable to deliver on these outcomes, the future is bleak.
New research finds there are significant risks and uncertainties in the complexities of national and international tax systems as applied to internationally mobile employees.
East Asian employees make up a sizeable portion of the workforce but they are often misunderstood as lacking in communication skills.
Rather than lifting investment, Australian businesses have chosen to return cash to shareholders in the form of record dividends and share buybacks.
The obstacles workers face in successfully pursuing their entitlements and the inadequacy of our current penalties to deter underpayments means problems with franchises will remain.
When they start life, clichés are fetching and memorable phrases. But overuse has sucked them of vitality – and now they walk among the living dead.
The public debate about Chinese corporations investing in Australia is spurred by several misleading ideas about the control of the Chinese government and its intervention with private businesses.
Australia needs to empower migrant workers to report abuse, and more effectively punish employers that do the wrong thing.
The government has yet to address a major incentive to put assets into super and hold them until the retirement phase.