Articles on algorithms at work

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The American Survival Research Foundation offered a reward of $1,000 for cracking one of Thouless’s two codes within three years of his death. It was not claimed. Shutterstock.com

Cryptology from the crypt: how I cracked a 70-year-old coded message from beyond the grave

Computer capabilities have boosted our decryption technology to great heights. How will the future compare to a past, one in which codes were thought to be a means of communicating after death?
Marketers are using your data to make predictions about what you’ll want, when. Shutterstock

How marketers use algorithms to (try to) read your mind

This is how marketers are taking advantage of customer data to build predictive algorithms, and even tailor their products and offerings.

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