Corporate brands have a potentially lucrative opportunity with women’s hockey. All they need to do is have a little imagination and take a chance on long-term potential.
The AFLW has come a long way in a short time. But amid calls for even faster expansion, more games and a longer season, it pays to remember that in footy you shouldn’t go too hard, too early.
China want to win the World Cup by 2050. This year, its team didn’t even qualify for the tournament. China has money, power and a dream – but that doesn’t add up to soccer brilliance.
Commonwealth Games netball is an intensely physical and competitive affair. It’s a far cry from netball’s roots – the game was designed to shape women into model middle-class citizens.
The unpredictability of women’s tennis in 2017 should make us strongly question the performance of the official rankings – and not simply the players’ performance.
Playing football demands full-contact physicality. How does celebrating women playing elite level football impact the way gender and sexuality is perceived, experienced and made possible?
Last week’s prestigious National Press Club address was delivered by the Australian Football League’s CEO, Gillon McLachlan, on the topic of “Australia’s game in a global environment”. This was an opportunity…
The progressive march of women’s football offers a refreshingly different FIFA story from that which has dominated the headlines over the past few weeks.
England retained the Ashes in 2014. That’s not a wistful statement from a parallel universe, it’s a fact. A fact relating to women’s cricket, though, not men’s. As crestfallen fans will know, the men lost…
Research Fellow, Institute for Health & Sport, member of the Community, Identity and Displacement Research Network, and Co-convenor of the Olympic Research Network, Victoria University