My central problem with branded clothing is my reluctance to actually be branded. Why on earth would I pay to advertise someone? When a Kiwi can make a motza from auctioning her buttock flesh to a strip…
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Articles on Advertising
Displaying 381 - 392 of 392 articles
The impact of junk food advertising on childhood obesity is a topic often debated in the media. One side calls for banning junk food advertising during children’s television viewing times while the other…
There’s no evidence that industry self-regulation works to restrict junk food advertising to children. That’s the unsurprising finding of the Australian Communications and Media Authority’s (ACMA) long-awaited…
The final sitting of federal parliament last week lacked no drama, ending with the sudden induction of Peter Slipper as speaker. It was also a mammoth week for health legislation, with the passing of the…
A recent complaint to the Advertising Standards Board by the Obesity Policy Coalition about a Smarties online colouring-in competition aimed at three- to ten-year-olds, and a bill introduced by Greens…
MEDIA & DEMOCRACY: In the latest instalment of The Conversation’s week-long series on how the media influences the way our representatives develop policy, Marian Sawer examines the need to regulate…
MEDIA & DEMOCRACY: In the latest instalment of The Conversation’s week-long series on how the media influences the way our representatives develop policy, Andrew Norton says there’s no need to regulate…
MEDIA & DEMOCRACY: This afternoon, Andrew Hughes examines which recent political adverts have been a success, as part of The Conversation’s week-long series on how the media influences the way our…
MEDIA & DEMOCRACY: Today, Andrew Hughes looks at how voters have become consumers of political marketing, as part of The Conversation’s week-long series on how the media influences the way our representatives…
*MEDIA & DEMOCRACY: Today, The Conversation launches a week-long series, looking at how the media influences the way our representatives develop policy. Robin Canniford explains why advertising spin…
Quick disclaimers read out at the end of TV and radio advertisements can reduce brand trust and negatively affect sales…
Industry self-regulation has failed to change the amount of fast food advertising targeting Australian children, according to new research from the Prevention Research Collaboration and NSW Cancer Council…
Top contributors
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Director of Undergraduate Studies, School of Journalism, Media and Cultural Studies, Cardiff University
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Associate Professor in Marketing, RMIT University
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Associate Professor, University of Technology Sydney
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Course Leader & Senior Lecturer, School of Media and Communication, University of Westminster
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Professor of Marketing, University of Birmingham
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Senior Lecturer in Marketing, University of Nottingham
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Director of UWA Centre for Software Practice, The University of Western Australia
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Reader in Consumer Psychology, Anglia Ruskin University
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Professor of Sport and Geopolitical Economy, SKEMA Business School
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Associate Professor/Reader in Gender and Advertising Psychology, Anglia Ruskin University
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Professor of Technology & Society, Bangor University
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Lecturer, Research School of Management, Australian National University
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Senior Lecturer in Retail Marketing, University of Tasmania
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Fellow of the Faculty of Engineering and Information Technology, University of Technology Sydney
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Lecturer in Politics, The University of Melbourne
